Procumasa

Diversifying the product: a key for the future

Procumasa is basing its future on different pillars such as: product diversification, land acquisitions and geographic expansion.

Mission / Vision

Future

Procumasa has always followed a rising business path since its origin in 1985.

However, it was not until 1996 when Valentin Botella acquired the entire shareholding and led the company through a spectacular growth, forming the basis for a future where expansion will occur in the international market.

The strategic framework for the future includes:

  • An entire executive team of professionals
  • Addition of new professionals in various technical positions

Nevertheless, the excellent results sustained by the company are the best guarantee for the future and are supported by these Basic Pillars:

  • Product diversification. The combination of different products minimizes the risks associated with a single market typology.
    • Subsidized Homes (VPO)
    • Unrestricted Homes
    • Industrial or Commercial Construction
    • Infrastructure Development
    • Land Acquisitions
  • Land acquisitions. Procumasa speculates by investing in land that guarantees construction projects in large demand for the future. This has become one of the company’s main advantages for expansion. Not just to build their own product, but to sell to other development companies as well.
  • Financial health. By maintaining a high level of solvency, the company is able to take advantage of investment opportunities to acquire land in interesting locations at the time when the price is right.
  • Geographic expansion. Procumasa has grown both geographically and in the number of markets targeted. This allows Procumasa to complement a national real estate demand with a holiday real estate demand of clients from Great Britain, France or Germany. Today, the company:
    • Has completed agreements with various international real estate companies
    • Builds in strategic locations that are well valued by potential foreign clients
    • And all of this with a renowned quality
  • Commercial support. Having an extensive business network, Procumasa knows first hand what the market demands. In addition, and along with other traditional marketing avenues, Procumasa has decided to use the Web, www.procumasa.com, as a new tool. Available in several languages, Procumasa’s web site is an important point of contact, especially for potential foreign buyers.
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